Opportunity Report
A clear, prioritised picture of why enquiries are being lost — and what to fix first.
An in-depth paid audit of your website, local search visibility, Google Business Profile and enquiry journey, with a prioritised action plan. £100, deducted from your build if you go ahead.
What it is
A focused, paid diagnostic. Instead of guessing why the phone isn’t ringing, you
get a clear read on how your website, local search presence and Google Business
Profile actually perform — and a prioritised list of what to fix first.
What you get
- A review of your website and the journey from visit to enquiry.
- Local SEO and SERP analysis: what you rank for, what you don’t, and why.
- A competitor comparison so you can see where you’re being beaten.
- A Google Business Profile audit against how local customers really search.
- An AI and GEO visibility check — how you show up in AI-assisted search.
- A tracking and conversion review, so you know what’s measurable.
- A prioritised action plan: quick wins, medium-term fixes and bigger moves.
How it works
The audit is read-only — nothing on your live site is changed. You get the
findings, the commercial impact of each issue and a recommended order of work.
If you decide to go ahead with a build, the £100 comes off the build price.
Where it leads
Most reports point to a Website & Visibility Build as the fix. Some only need a
few targeted changes. Either way, you leave with a plan you own — whether you
build it with Ashlar or not.